Understanding Programmatic Display Marketing

byphineasgray

If you are trying to get the most of your advertising dollars, you should definitely look into programmatic display marketing. Companies like YouConnex are offering this type of digital marketing to their clients, and the results speak for themselves.

What Is Programmatic Display Marketing?

[youtube]http://www.youtube.com/watch?v=jcEcgTr49RE[/youtube]

Simply put, this type of marketing is used to help fully automate ad buying by targeting a very specific audience. Nothing is done manually; everything is done by machine. It’s pretty much like placing a bid for an ad, and if your bid is the highest, you get the bid. It really is that simple, and programmatic advertising – as this is also called – is the future of digital advertising.

Why Do You Need Programmatic Marketing?

You might be surprised at all of the good reasons as to why you should consider this type of advertising for your brand. First, of course, is the option of targeting the people that you specifically want. This alone makes programmatic advertising tools exceed other types of marketing.

Another great benefit is the fantastic ROI that most companies get. Basically, programmatic advertising is based on AI (Artificial Intelligence). This allows the programs to actually learn where and when to run the ads for you. When your ads are in the right place at the right time, you get high conversion rates and a high ROI.

Finally, you will also find that a benefit of this type of advertising is the multichannel capabilities. For example, if you use Google Ad-words, those ads can only appear on Google partner sites. But, what about the millions of other sites out there? Don’t you want to reach as many as possible? On top of this, you can also advertise on all types of devices. With programmatic display marketing from companies like YouConnex, you now can do this affordably and with very little effort.

Like us on Facebook for more information!

Wikinews Shorts: April 9, 2007

A compilation of brief news reports for Monday, April 9, 2007.

The New Zealand Police has reported that a three-year-old boy choked to death on Saturday afternoon, due to what they believe was a piece of candy at his birthday party.

The parents did call New Zealand’s emergency number, 1-1-1, after their son alerted his parents to the fact that he was choking. The paramedics were unable to revive the Napier boy when they arrived at the scene.

The case has been referred to a coroner.

Sources

  • Nzpa. “Three year old dies after choking on candy” — Fairfax New Zealand, April 9, 2007
  • “Three-year-old birthday boy chokes to death” — New Zealand Herald, April 9, 2007

Relatively unknown golfer Zach Johnson won the 71st Masters Tournament in Augusta, Georgia. Johnson shot 3-under-par 69 in Sunday’s fourth round, to win by 2 strokes over Tiger Woods, Retief Goosen, and Rory Sabbattini.

Johnson won a purse worth US$1,305,000 and a lifetime qualification to the Masters Tournament, held annually at the Augusta National Golf Club.

Sources

  • Press Release: Vartan Kupelian. “Johnson Proves His Mettle In Masters Victory” — The Masters Tournament, April 9, 2007
  • Gene Wojciechowski. “Johnson beats Tiger at his own game” — ESPN.com, April 9, 2007
  • “A strange week ends with a green jacket for Johnson” — CBS Sportsline, April 8, 2007

A couple living in New York City have decided to take a taxi all the way to Arizona. Betty and Bob Matas are retiring and leaving the city for good. What started as joke, has become reality, in part to spare their cats from traveling in a jetliner cargo-hold. They have negotiated a US$3,000 flat fee instead of the metered rate, which was estimated at US$5,000.

Sources

  • “New York couple taking cab to Arizona retirement” — CNN, April 8, 2007
  • “New York City Couple Hails Cab to Arizona” — Fox News, April 8, 2007

A vocational nurse working for Dr. John Capriotti, a plastic surgeon, was accused of setting the fire that wounded several and killed three people in Houston, Texas on March 28. She was allegedly trying to cover up the fact that she hadn’t completed the paperwork for an upcoming audit.

The fire began in Dr. Capriotti’s office on the fifth floor and quickly spread to the sixth. Arson investigators from the Houston Fire Department, the FBI and the Federal Bureau of Alcohol, Tobacco, Firearms and Explosives had been working to determine the source of the fire.

Sources

  • Anne Marie Kilday. “Bond set at $330,000 for nurse in fatal fire” — Houston Chronicle, April 8, 2007
  • Associated Press. “Woman afraid of losing job confesses to fatal fire” — The Dallas Morning News, April 8, 2007
  • Kimberly Pina. “Area fire departments evaluate high-rise strategy” — Houston Chronicle, April 6, 2007
  • Joe Stinebaker. “3 dead in Houston office building fire” — Lexington Herald-Leader, March 29, 2007

Iran announced that it has started industrial scale production of nuclear fuel involving hundreds of centrifuges. The announcement comes as President Mahmoud Ahmadinejad reasserts his nation’s nuclear rights in the face of two rounds of sanctions by the UN Security Council, which is seeking a halt to such work.

The United States denounced the declaration, saying it showed Iran was defying the international community.

Sources

  • Parisa Hafezi. “Iran announces “industrial” nuclear fuel work” — Reuters, April 9, 2007
  • Marc Wolfensberger and Patrick Donahue. “Iran Says Nuclear Enrichment Reaches Industrial Scale” — Bloomberg L.P., April 9, 2007
  • “President: Iran to generate nuclear power on schedule” — Islamic Republic News Agency, April 9, 2007


Retrieved from “https://en.wikinews.org/w/index.php?title=Wikinews_Shorts:_April_9,_2007&oldid=2470852”

Protests mark Ahmadinejad’s visit to Columbia University

Tuesday, September 25, 2007

The Columbia University campus in New York City erupted today in protest over President Mahmoud Ahmadinejad‘s debate with Columbia President Lee Bollinger. Ahmadinejad’s presence on one of the United States’ most prestigious universities brought out protesters from many causes to make their opinions known: whether Ahmadinejad should speak or not, the war in Iraq, Israel,George W. Bush, American imperialism‘, God and morality, all of which created a powder keg of opinions which made the air feel as if at any moment it would explode into fisticuffs.

Ahmadinejad has been widely criticized for his anti-semitic remarks and as a holocaust denier, as well as Iran’s support for terrorism. He also believes that 9/11 was an “inside job”, involving Israel’s Mossad or American ‘intelligence and security services.’ 9/11 family members have been loudly critical of Ahmadinejad, since last week when he requested a visit to Ground Zero to lay a wreath — what has been widely viewed as a photo op.

The New York tabloid press splashed their covers with antagonizing headlines. The Daily News ran the headline “The evil has landed” and The New York Post labeled Ahmadinejad the “Madman Iran Prez”. Since New York hosts the headquarters of the United Nations, whose charter requires that all member nations have access to the governing body, delegations of governments identified as enemies of the United States –North Korea, Cuba, Iran– live and work in the city. At times, their governments come to address the governing body, as the Iranian President did on Monday.

Ahmadinejad’s presence tore apart the usually close-knit community of students and academics that inhabit Columbia’s enclave in Morningside Heights. “A high-quality academic discussion depends on intellectual honesty,” wrote Columbia Law Dean David M. Schizer, “but, unfortunately, Mr. Ahmadinejad has proven himself, time and again, to be uninterested in whether his words are true. Therefore, my personal opinion is that he should not be invited to speak.” The Columbia Conservative Alumni Association said “the university is extending not a courtesy, but continuing a policy of anti-Israeli and anti-American leftist nihilism under the guise of academic freedom.”

Richard Bulliet, an Iranian expert at Columbia who was instrumental in arranging the visit, defended the notion that it is imperative to listen to one’s enemies. “If there is any likelihood of war between the U.S. and Iran, it is important for Americans to have some access to the direct words of the president of the other country. At least they are getting Ahmadinejad’s views directly from him and not a reporter who has an ax to grind.”

Sunsara Taylor, a member of the Revolutionary Communist Party and a student, had a mixed view. Although in theory Taylor did not have an issue with the Iranian President’s presence on campus, she had a problem with “The event without any intervention or debate from the students…is reinforcing a bad dynamic where people feel they need to choose between Islamic Fundamentalism and U.S. Imperialism. I think it’s fine for him to speak, but I think it’s a responsibility of people in this country not to be bamboozled into going along with a war against a country’s people just because that country’s leader is a reactionary.”

Retrieved from “https://en.wikinews.org/w/index.php?title=Protests_mark_Ahmadinejad%27s_visit_to_Columbia_University&oldid=4579204”

Africans keep the leading position at 2008 Mumbai Marathon

Sunday, January 20, 2008

The Standard Chartered Marathon, nicknamed “The Greatest Race on Earth“, held its third stage in Mumbai, India today. Because of the scorching hot weather in India, marathon runners had to adapt to the weather to overcome the challenge.

More than 30,000 runners participated in this race, joined by local NGOs and disabled who participated in a special charity short-distance running including 6km dream run, 4.3 km senior, and 2.5km wheel-chair classes. Gabriela Szabo, former Romanian Olympic Gold Medalist, named as charity ambassador of the race, was pleased by the participation from experts and NGOs.

An hour into the race, former champion Daniel Rono and Joseph Kimisi took the lead, but then Tariku Jifar from Ethiopia and defending champion John Ekiru Kelai took over Rono and Kimisi. After 40 kilometres, Kelai took a decisive lead and finally retained his champion title in 2 hours 12 minutes 22 seconds.

In the Women’s Group, Mulu Seboka from Ethiopia won the champion with 2H30m03s. Local runners Surendra Singh & Kavita Raut won the Men’s and Women’s Champions in the half-marathon class.

Division & Groups Men’s Group Women’s Group
South East Asia Dang Duc Bao Nguyen (Vietnam) 2:30’57” Pacharee Chaitongsri (Thailand) 2:55’29”
North East Asia Chin-chi Chiang (Chinese Taipei) 2:33’33” Xin Zhang (China) 2:53’59”
South Asia and Middle East Ajith Bandara Adikari Mudiyanselage (Sri Lanka) 2:24’07” Lakmini Anuradhi Bogahawatta (Sri Lanka) 3:04’21”
Africa John Ekiru Kelai (Kenya B) 2:12’22” Irene Kemunto Mogaka (Kenya B) 2:32’50”
Europe and Oceania Oleg Kharitonov (Russia) 2:30’55” Helen Stanton (Australia) 2:52’33”
America Paulino Canchanya Canchanya (Peru) 2:28’13” Rosangela Figueredo Silva (Brazil) 2:58’16”

Division & Groups Men’s Group Women’s Group
South East Asia Vietnam Thailand
North East Asia Chinese Taipei China
South Asia & Middle East India Sri Lanka
Africa Kenya B Kenya B
Europe & Oceania Russia Finland
America Peru United States
Retrieved from “https://en.wikinews.org/w/index.php?title=Africans_keep_the_leading_position_at_2008_Mumbai_Marathon&oldid=4522317”

Enjoy Luxury With Meet And Greet Airport Parking At Gatwick

Enjoy luxury with meet and greet airport parking at Gatwick

by

Andy Burrows

If you would rather not have to struggle with heavy luggage, get on and off transfer buses or worry about getting your young children safely across a busy airport car park, the meet and greet service at Gatwick is perfect for you. It will make your trip that little bit more special by taking away the initial hassle of airport parking.

[youtube]http://www.youtube.com/watch?v=2Qh53rX1pAE[/youtube]

Regardless of your travel reasons, the airport parking meet and greet service at Gatwick will appeal to you. Whether you are a business traveller, travelling with young children, travelling with heavy luggage or you have special needs, the meet and greet service is the best way for you to begin your trip. Even people who don’t fit in the above categories are making use of the affordable meet and greet service to experience a little bit of luxury. As you will be met at the airport terminal by a uniformed, authorised company representative, any apprehensions about security can be forgotten. The representative will take your car to the off-site airport parking lot. All company representatives are covered by fully comprehensive insurance which will give you even more peace of mind as you begin to enjoy your hassle-free trip inside the terminal. Once at the off-site airport parking area, your car will be safely protected by CCTV, security fencing, flood lighting and 24 hour patrols. You can be assured that your car will remain secure until you return to Gatwick and are once again welcomed by the services of meet and greet representatives. Due to the professional service and the added comfort and convenience that airport parking’s meet and greet service offers, many customers find that they return to use the service on future trips. The value for money of the meet and greet service is exceptional and it will make you wonder why you didn’t use this service in the past. Better still, it is possible that the cost of the meet and greet service will be no more than a standard airport parking option, depending on your booking details and length of notice. Even if the meet and greet service is a little more expensive, the peace of mind and extra convenience you gain from using it will be well worthwhile. When you are 10 to 20 minutes from the airport, the meet and greet service ask you to call the number provided at the time of booking so that they can dispatch their representative to meet you. For your convenience, the meeting point will be outside the Departures area of either the North or South terminal. To have your car returned outside the Arrivals area of the North or South terminal, you need to call the office once you have claimed your checked in baggage so that a representative can be dispatched with your car. The benefits of the meet and greet service far outweigh the extra you pay for your airport parking. To get a discounted rate next time you travel from Gatwick, visit: airport-parking-discounts.co.uk or save-on-parking.co.uk. Here you can pre-book the meet and greet service with ACE or Aardvark rather than a standard airport parking option. We are sure you will find the service exceptional value for money.

Andy Burrows flies often out of Gatwick Airport on assignments and recommends using the meet and greet car parking service, he usually books online with

Gatwick Valet airport parking More online Gatwick Airport parking services

Article Source:

ArticleRich.com

Fear and loathing on the campaign trail, May 2008

Friday, May 30, 2008

In May 2008, the candidates of the United States presidential election campaigned and faced questions on as wide ranging issues as assassination, Hitler and the death of one’s political career. The month more clearly showed who the Democratic Party candidate would be, and potentially narrowed the field for the Vice-Presidential race in the Republican Party. A third-party candidate also emerged who could potentially change the outcome of the election.

Democrats
  • Hillary Clinton won the Kentucky and West Virginia Primaries by a wide margin and narrowly won in Indiana despite calls from prominent Democrats for her to drop out of the race after heavy losses in the North Carolina and Oregon primaries.
  • Barack Obama’s victories in North Carolina and Oregon propelled him to large leads in the delegate count, and he picked up new superdelegates at a higher rate than Hillary Clinton, including the endorsement of former candidate John Edwards. Members of the press including George Stephanopoulos and Tim Russert declared Obama as the Democratic candidate with Russert asserting “We now know who the Democratic nominee’s going to be, and no one’s going to dispute it.”
  • Hillary Clinton continued her push to count the delegates from Florida and Michigan where she won, but whose votes were not being counted because of the state’s breach of DNC rules by holding the primaries too early. Barack Obama was not on the ballots when these states held their primaries.
  • A series of gaffes by the candidates included Barack Obama stating that he had visited 57 states, and Hillary Clinton declaring that anything could happen in the election in June stating “We all remember Bobby Kennedy was assassinated in June in California”. The former, persuaded columnist Michelle Malkin to publish an article “Gaffe machine” that chronicled campaign gaffes made by Obama as a candidate. The latter, was perceived by some as alluding to the possibility that Obama could be assassinated as Robert Kennedy in 1968.
Republicans
  • Presumptive nominee John McCain attacked Barack Obama over his comments that compared the Soviet Union to the threat of Iran, describing the latter as a “tiny” threat. McCain stated that Obama had exhibited “inexperience and reckless judgment” in his assessment. Obama responded by stating “that the Soviet Union had the ability to destroy the world several times over, had satellites spanning the globe, had huge masses of conventional military power, all directed at destroying us.” The back and forth followed a debate between President Bush and Obama over Bush’s assessment that Obama’s position to talk to Iran was representative of appeasement.
  • Media reports surfaced of McCain supporter and preacher John Hagee‘s comments from 2007 that “the force and fear of Hitler’s Nazis drove the Jewish people back to the only home God ever intended for the Jews to have: Israel.” McCain immediately rejected the endorsement of Hagee after hearing reports of the comments.
  • John McCain’s search for a running mate continued as the senator invited three candidates to his ranch in Arizona. McCain invited former Massachusetts governor and presidential candidate Mitt Romney, Florida governor Charlie Crist, and the youngest governor in the nation, Indian-American Bobby Jindal of Louisiana. The invitations led to speculation that the McCain campaign had narrowed the vice-presidential nomination search to the three.
Third Parties
  • At the Libertarian Party convention, former GOP Congressman Bob Barr was nominated as the party’s presidential nominee on its sixth ballot. Wayne Allyn Root was named his running mate. Barr had entered the race two weeks prior to the nomination and was considered to be a possible spoiler for the Republicans in November because of Barr’s conservative positions.
  • Also at the Libertarian Party convention, former Democratic Senator Mike Gravel ended his political career after losing on the fourth ballot. He stated, “From 15 years old to now, my political career is over, and it’s no big deal. I’m a writer, I’m a lecturer, I’m going to push the issues of freedom and liberty. I’m going to push those issues until the day I die.”
Retrieved from “https://en.wikinews.org/w/index.php?title=Fear_and_loathing_on_the_campaign_trail,_May_2008&oldid=1492566”

Category:May 27, 2010

? May 26, 2010
May 28, 2010 ?
May 27

Pages in category “May 27, 2010”

Retrieved from “https://en.wikinews.org/w/index.php?title=Category:May_27,_2010&oldid=1092241”

Police in Texas arrest man eating dead girlfriend

Monday, January 7, 2008

Christopher Lee McCuin, 25, from Tyler, Texas in the United States has been arrested after police found him possibly preparing to eat the body parts of his dead girlfriend, Jana Shearer aged 21. He was also charged with stabbing his ex-wife’s boyfriend, William Veasley, 42.

According to reports, Shearer’s mother was told by McCuin to “look in the garage” where she discovered the mutilated body of her daughter. She then flagged down a police officer on the road.

McCuin called 911 after the mother left the house. According to reports, he told the dispatcher that he was boiling Shearer’s body parts and preparing to eat them. When police got to his home, they discovered one of Shearer’s ears boiling in a pot, and an unnamed piece of her flesh on the kitchen table, with silverware placed beside it. The rest of her body had several “chunks” missing from it, according to the Tyler Morning Telegraph quoting Sheriff J.B. Smith of the Smith County Sheriff’s Department.

Police later found out that McCuin had stabbed his ex-wife’s boyfriend, and also broke into Tyler Custom Openings, a local business, sometime on Friday or Saturday. He started by going to Shearer’s home on Friday January 4 to have a discussion with her, but she was never seen alive again. Before stabbing Veasley, he beat Shearer “with a blunt object, multiple times” to death. On Saturday morning, he arrived at his ex-wife’s home and fought with Veasley, stabbing him. He is currently in critical condition at a local hospital.

McCuin then broke into the Tyler Custom Openings and then went to his mother’s house where he took her to his home to show her what he had done. Although McCuin was inside the house when police arrived, he was able to escape and was chased for a short distance before being caught again.

McCuin is currently being held on a US$2,000,000 bail at Smith County jail.

Retrieved from “https://en.wikinews.org/w/index.php?title=Police_in_Texas_arrest_man_eating_dead_girlfriend&oldid=1700064”

Shih Tzu The Hotly Contested Shih Tzu Size Part Ii}

Shih Tzu The Hotly Contested Shih Tzu Size Part Ii

by

Connie Limon –

In addition to the writings of Colonel Burkhardt regarding the practice of cross-breeding the Shih Tzu with Pekingese to reduce size, there is also published information of a booklet by Madam Lu expressing a similar opinion. These writings were done by someone connected with the newly formed Peking Kennel Club. The translator of the booklet was Mr. C.S.K. Chou, but there is no identification of the actual writer was. In reference to the Lhassa Lion Dogs the passage says: There is also every evidence to show that these dogs have been bred down from a larger-sized breed and this theory is supported by the great variety of size and weight which is found in this class of dogs.

We have been told that the empress Dowager did not approve of the use of cruel practices to stunt the growth of the dogs, the passages written by Colonel Burkhardt and this unknown writer seem to imply the imperial eunuchs tried to keep the Shih Tzu small by strictly selective breeding. This selective breeding was approved of by the Empress, according to a Mrs. Dixey. The breedings were not always successful so far as producing the uniform smaller size Shih Tzu, which most likely accounts for the smaller size Shih Tzu appearing in many different bloodlines of breedings between larger Shih Tzu, and not that the appearance of a smaller Shih Tzu in the litter is merely the runt of that litter. We all know that whatever is in the past of any dogs bloodline can appear in the present. This goes for size the same as for health or any other genetic positive or negative influence on that litter.

[youtube]http://www.youtube.com/watch?v=cXJk-vQhmXg[/youtube]

The years immediately following the 1912 revolution, Colonel Burkhardt also tells us the mating was very haphazard. Some 20 years later there is still complaints in Madame Lus booklet regarding the great variety of size and weight. The same could have been said of the Empress Dowagers Imperial Palace Goldfish which probably increased in size with the breakdown of controlled breeding. The Empress Dowager had many other pets besides the Shih Tzu.

There is strong support for the above viewpoint in the China Weekly Chronicle of June 10, 1934. The report was on Peipings First International Dog Show held on June 7, 1934. The paper states that the Lhassa Lion Dogs were, on the whole, disappointing in spite of their numbers, showing too much deviation from the standard, especially in size, suggesting the necessity of careful breeding to the standard in the future. Well, what exactly was that standard? The official Peking Kennel Clubs official standard did come until four years later. It is uncertain what standard is referred to at this earlier date, but is strong evidence that the question of size in the Shih Tzu has always, absolutely always been a very hot and controversial issue. I am not totally surprised about the myths and lies being spread in the years of 2004 onward about the production of smaller size Shih Tzu being a direct cause of someone being an irresponsible breeder and in-breeding or line-breeding close relatives just to achieve a smaller size Shih Tzu and obtain more money for that Shih Tzu along with the lies that these smaller type Shih Tzu are very sickly, full of health problems, and only the runts of the litter. This is not the reason we have smaller Shih Tzu among us.

All Shih Tzu breeders should have a strong grasp of Shih Tzu history to be able to communicate the facts surrounding the development of our present day Shih Tzu . (Please see Shih Tzu The Hotley Contested Shih Tzu Size Part III).

This article is FREE to publish with resource box.

Connie Limon is a Shih Tzu breeder. She publishes a FREE weekly newsletter. A professional newsletter with a focus upon health and wellness for you and your pets. Discounts are offered to subscribers. Sign up at: http://www.stainglassshihtzus.com

Article Source:

Shih Tzu The Hotly Contested Shih Tzu Size Part Ii}

Microsoft to track legal marijuana with new partner Kind Financial

Sunday, June 19, 2016

Microsoft announced on Thursday they are partnering with KIND Financial to help governments track the production and distribution of legal marijuana. Kind Financial, a California-based start-up company, began selling its Agrisoft Seed to Sale software three years ago. Microsoft is admitting Kind’s software on the Government portion of its Azure cloud service.

Although Kind Financial CEO David Dinenberg stressed to The Guardian they “absolutely do not touch the plant”, his company does business with growers and distributors of marijuana, as well as the governments that regulate it. State law in twenty-five US states — but not US federal law — has legalized marijuana, whether medicinally or for recreational use. Kimberly Nelson, Microsoft executive director of state and local government solutions, said they expect significant demand for technology to help states make sure cannabis distribution within their state is done according to their laws.

Kind also provides kiosks similar to automated tellers (ATMs) to facilitate marijuana transactions in dispensaries. The distribution of marijuana is often done only with cash or through machines like the ones Kind offers since many banks in the United States shy away from the marijuana industry entirely. Microsoft is not interacting with this part of Kind’s operations, however.

Microsoft and Kind will apply for contracts with state governments for their software. Currently, they have applied to Puerto Rico, a US territory, where medical marijuana has recently been made legal. BioTrackTHC, a company similar to Kind Financial, already has contracts with Washington, New Mexico, and Illinois.

Dinenberg said his company’s partnership with Microsoft is a major step in advancing the legitimacy of cannabis-related businesses.

Retrieved from “https://en.wikinews.org/w/index.php?title=Microsoft_to_track_legal_marijuana_with_new_partner_Kind_Financial&oldid=4227540”